About Me

Hello everyone! My name is Ben Shute and I am a Senior at the University of Michigan – Dearborn. I am studying Marketing and pursuing a position in the sports industry. When not doing school or working as a Bikes and Fitness Lead at Dicks Sporting Goods I like watching and playing sports (football, baseball, basketball, golf), hanging out with friends, and traveling. Once out of school, I hope to get into the real estate business by flipping houses.

This page is to explore the links between the digital marketing world and the sports world. Everyday people are looking for insights into their favorite athletes. Now more than ever, fans can feel connected to their favorite athletes with one click of the heart button on their favorite athletes social media post. Finding ways to capitalize on this can increase their revenue of the field exponentially.

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